Lunchcruit is a new company designed to make recruiting new talent a more organic process, both for job seekers and companies. The idea is simple: Folks meet with companies over a free (for the person meeting the company) lunch. While out to lunch the company can share what it's working on and the person being courted can talk about themselves and their passions and skills.
Lunchcruit aims to create an experience that is "no pressure, zero-commitment, no strings attached." To that end it's recommended that companies don't send recruiters out to lunch. Instead, each applicant is matched with someone who has the same skills as them, i.e. software developers would meet with a fellow dev. Lunchcruit currently targets the tech industry and is live in San Francisco, Los Angeles and New York.
Key Themes Behind This Trend
- Food-focused Recruiting
- Opportunity for companies to create a more organic recruiting experience by offering free lunches to potential candidates.
- Skill-based Matching
- Opportunity to use technology to match job seekers with someone who has similar skills to have a productive lunchtime conversation.
- Zero-pressure Recruitment
- Opportunity for companies to offer a casual lunch experience with no strings attached to make candidates feel more comfortable during the recruiting process.
Where This Applies
- Human Resources
- HR departments can utilize Lunchcruit's concept to hire top talent in other industries by offering them a unique and casual recruitment experience.
- Restaurant Industry
- Restaurants can partner with Lunchcruit to offer free lunches to job seekers and gain exposure to potential new customers at the same time.
- Tech Industry
- Other tech companies can adopt Lunchcruit's concept to hire new talent while making the recruiting process a more positive experience for all parties involved.
