For the Lucky June 2014 issue, the hip women's magazine featured blossoming mother and Victoria's Angel model Miranda Kerr on its cover. Kerr channeled a fun and flirty summer vibe as she played outside in the flowers and sunshine.
In the editorial, Kerr embraced being a jet-setting mom on the go, her busy lifestyle and gave an inside scoop into what it is like to be a summer style icon. Miranda's outfits were a delicate mix of preppy casual and classical elegance. Kerr waltzed around in button-up blue shirts, long leather skirts and outlandish sunglasses as photographer Todd Cole followed Kerr along a daily errand run around LA. With her long brown hair constantly blowing effortlessly in the wind, Kerr shows that balancing a high-profile model career with being a mom is a piece of cake.
What's Driving This Trend
- Summer Style Icons
- Opportunity for fashion brands to create trendy clothing lines for women who want to channel a fun and flirty vibe.
- Jet-setting Moms
- Opportunity for travel companies and luxury brands to target busy moms with high-end products and services.
- Photography-focused Editorials
- Opportunity for photography equipment companies and magazines to collaborate on editorials that cater to individuals interested in fashion and photography.
Who This Affects Most
- Fashion
- Companies can create clothing lines for summer style icons like Miranda Kerr.
- Travel and Hospitality
- Companies can target jet-setting moms with luxury products and services.
- Photography and Media
- Companies can collaborate on editorials that focus on fashion photography.
