Bruised Bite Lipsticks

Kylie Jenner's 'Love Bite' Gloss Replicates the Color of a Neck Hickey

Kylie Jenner has made her name known in the makeup community for her lip kits and ultra pigmented products, and one shade in particular called 'Love Bite' features a unique source of inspiration pulled from neck hickeys. The color recreates the bruised bite using shades that recreate the look of a hickey one might receive on their neck from a lover.

The 'Love Bite' shade is a literal recreation of a bruised hickey, sourcing deep shades of purple and mauve to recreate the hyper pigmentation that occurs on the skin when blood vessels are popped. The kit includes both a matte gloss and liner to achieve the pigmented effect.

One consumer noted the true resemblance in a photo uploaded to Twitter that shows the 'Love Bite' lip gloss tube next to a neck hickey.

Unique Lipstick Inspiration
The trend of creating lipsticks inspired by unconventional sources like neck hickeys, offering a unique and bold look.
Hyper Pigmentation Effects
The trend of using deep shades of purple and mauve in lip products to recreate the hyper pigmentation effect of a bruised hickey.
Complete Lip Kit
The trend of offering a complete lip kit that includes a matte gloss and liner for achieving the perfect pigmented effect.

Where This Applies

Makeup
The makeup industry can explore the use of unconventional sources of inspiration to create unique lipstick shades.
Cosmetics
Cosmetic companies can capitalize on the trend of hyper pigmentation effects in lip products by offering a range of deep and bold shades.
Beauty Accessories
The beauty accessories industry can develop complete lip kits that include lip glosses and liners, providing customers with everything they need for a perfect pigmented look.
SCORE
4.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 56%
Activity 63%
Freshness 8%

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