It's clear that the footwear by New Zealand-based Lou's Shoes is for those tiny fashionistas. These handcrafted blue and white Baby Gaiters take their cue from equestrian style. The collection draws inspiration from classic styles like penny loafers and brogues. Made from high-quality leather and non-slip soles, each miniature creation will flex and stretch for growing feet.
The vintage-inspired Lou's Shoes line is perfectly adorable, from its furry boots to the crocodile booties
Implications - Consumers are willing to spend excessive amounts of money on children's goods because consumers idolize children and associate them with positive future prospects. As such, if a corporation is able to craft child-centric versions of their wares for consumers, they should consider doing so as a new and potentially profitable source of revenue.