Boldly Expressive Fall Fashion

The LOEWE Fall/Winter 2021 Capsule References Rave Patterning

The LOEWE Fall/Winter 2021 collection was just unveiled and invites genderfluidity through the unique shapes. There are collage themes as the fashion label's Creative Director Jonathan Anderson draws in the artwork by Joe Brainard for the season as well.

Many subcultures can be seen detailing the pieces, referencing hippie looks, rave patterning, and punk culture as well. This can be seen on items such as the punk bondage pants that are met with the loose fitted cardigans as a nod to hippie culture. Designs such as these ones challenge traditional masculine shapes as it offers unique textiles and cuts. Brainard's artwork can be seen decorating the signature LOEWE bags and the jacquard woven garment sets.

Image Credit: LOEWE

Genderfluid Fashion
Focusing on unique shapes and designs that challenge traditional masculinity and femininity, there is an opportunity for innovative fashion brands to create genderfluid collections.
Collage Themes
Fashion brands can leverage the use of art and cultural references in their designs to create visually exciting collections that appeal to a variety of subcultures.
Hippie-punk Aesthetic
Fashion brands can experiment with combining seemingly opposite aesthetics to create bold and expressive designs that challenge traditional fashion norms.

Where This Applies

Fashion Industry
The fashion industry can take inspiration from the use of art and cultural references in the LOEWE collection to create visually exciting and innovative designs.
Art Industry
Opportunities exist for artists to collaborate with fashion brands to create unique designs that showcase their artwork and bring it to a wider audience.
Textile Industry
The textile industry can innovate by experimenting with unique textures and fabrics to create visually exciting designs that push the boundaries of traditional fashion.
SCORE
0.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 11%
Activity 6%
Freshness 10%