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Cîroc Vodka Designs its Liquor Bottle Packaging After Derek Zoolander

 - Jun 27, 2016
References: ciroc & packagingnews
Cîroc Vodka recently redesigned its famed liquor bottle packaging with a stylized aesthetic inspired by famed male supermodel Derek Zoolander that stars in the upcoming Zoolander 2 film. The bottle pays tribute to Zoolander's famed pose called the
'Blue Steel' with a royal blue packaging and an enhanced wrapper.

The 'Blue Steel' Cîroc Vodka bottle is a limited edition design that borrows both the name of the pose and its sophistication for the bottle's new wrapping. The design incorporates a luxurious slender royal blue glass finish paired with a silver cap and moon emblem at the top. The design captures the slender aesthetic of models such as Zoolander as well as a fashionable take on the design inspired by the runway. The blend is limited edition and is geared towards flim, fashion and libation consumers.