Custom shoe designer Dominic Chambrone—better known as The Shoe Surgeon—teamed up with Ruffles to create a limited-edition sneaker that pays homage to the iconic crinkle-cut potato chips.
With The Shoe Surgeon, Ruffles created the Sneaker Stash program, which gives fans the chance to earn prizes and custom sneakers for a limited time when they purchase a bag of Ruffles that includes a special code for the fun contest promotion. One lucky fan will win the ultimate prize in the form of the limited-edition pair of Ruffles-inspired sneakers by The Shoe Surgeon.
From hummus-inspired sneakers to footwear colorways that pay homage to the hues of classic Indian curry and partnerships between footwear companies and fast food brands, it is apparent that snack and sneaker culture are closer together than ever before.
Potato Chip-Branded Sneakers
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