Just in time for summer, a new Lime Crime highlighter series was revealed, which was dubbed the 'Hi-Lite Mermaids' palette.
A total of three shades are featured in the small palette, with light pink, peach, and icy blue each taking up equal space. Although the shades apply to a sheer shimmer that draws attention to key areas on one's face, they can be built up to generate a more pigmented look as well.
The new Lime Crime highlighter series has packaging that's just as stunning as the shimmery shades inside of it, with a blue iridescent finish covering it, and hot pink lettering spelling out its name. Inside of the palette, mermaid motifs like a shell, pearl, and fish tail are emblazoned as well.
What Makes This Trend Stand Out
- Mermaid-inspired Highlighters
- Opportunity for cosmetic brands to tap into the mermaid aesthetic trend and create innovative highlighter palettes.
Sectors Adopting This
- Cosmetics
- The cosmetic industry can leverage mermaid-inspired highlighters to create new and unique makeup products.
