Wizardly Wrapped Candles

The Packaging Design for 'Smells Like Spells' Uses a Sense of Witchcraft

Designers Edvardas Kavarskas and Gintarė Ribikauskaitė created the authentic witchcraft-inspired packaging for the 'Smells Like Spells' candle company. Each candle is wrapped in a rustic gold piece of parchment and placed in an ordinary brown box.

The wizardly aura that surrounds the packaging will conjure images of Harry Potter and whimsical allure. The packaging is designed with a hint of sparkle, but the real magic is contained within the sweet aroma of each candle. The hand-crafted products are carefully designed with warm earthy tones. In addition, the brand also offers packs of incense sticks, which are packaged in clever vessels that resemble tubes of potions.

Smells Like Spells is focused on creating a divine product that is a "harmonized combination of natural fiber, ecology and a drop of esoteric know-how."

Witchcraft-inspired Packaging
Creating packaging designs with a sense of witchcraft allure.
Rustic and Earthy Tones
Designing products with warm earthy tones, offering a sense of authenticity and naturalism.
Esoteric-inspired Products
Focusing on creating divine products with a harmonized combination of natural fiber, ecology and a drop of esoteric know-how.

Sectors Adopting This

Home Fragrance
Designing and supplying candles, incense sticks, and other products with unique and authentic fragrance options.
Packaging Design
Creating packaging designs that incorporate elements of whimsy and fun for a variety of products.
Handcrafted Products
Catering to customers who seek unique and handmade items with strong aesthetic appeal and natural elements.
SCORE
6.3 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 93%
Freshness 8%