Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Tarte's 'Lifted Sweatproof Mascara' Eliminates the Need for a Curler

 - Dec 4, 2017
References: tartecosmetics
It can be tough to stay active and keep up one's beauty regimen at the same time, but the Lifted Sweatproof Mascara wand from Tarte Cosmetics is a product that makes it a bit easier. The mascara doubles as a lash curler, eliminating the need to carry around one of those archaic-looking metal tools and making one's post-gym routine that much quicker.

The Lifted Sweatproof Mascara is ideal for using before or after physical activity precisely because of the quality listed in its name. The mascara won't run, giving wearers an "effortless no-makeup look that lasts from gym to brunch," according to Tarte Cosmetics.

To apply the mascara, wearers should wedge the wand at the base of their lashes and pull through in a zigzag pattern.