Outdoors company Osprey created the new Levity backpacking pack, a lightweight bag that was created to be the perfect bag for long distance hikers.
Made with a NanoFly fabric, this bag is both lightweight and durable and comes with a repair or replace lifetime warranty. The pack features a pocket-equipped lip, side holsters for water bottles, a large expanding pocket in the front and many other useful accessories. The new design comes in two sizes, the 45 liter version that ways 1.85 pounds and the 60 liter version that weighs 1.95 pounds.
The fully custom Levity backpacking pack is available online now, for $270, making it affordable for a bag that can be used for an entire life time.
What's Driving This Trend
- Lightweight Backpacking Packs
- The trend towards lightweight backpacking packs presents a disruptive innovation opportunity for companies to create durable and efficient packs geared towards hikers, backpackers, and adventurers.
- Nano Fabric Technology
- The trend towards using new, lightweight and durable fabric technology presents a disruptive innovation opportunity for companies to improve outdoor gear for hikers, backpackers, and adventurers.
- Customizable Accessories
- The trend towards customizable accessories and pockets presents a disruptive innovation opportunity for companies to tailor gear for customers and adapt to their needs and preferences.
Who This Affects Most
- Outdoor Gear
- The outdoor gear industry presents an opportunity for companies to create durable and efficient lightweight backpacking packs and draw in hikers, backpackers, and adventurers.
- Fabric Manufacturing
- The fabric manufacturing industry presents an opportunity for companies to develop new, lightweight and durable fabric technology that can be used in outdoor gear such as backpacking packs.
- Customization Services
- The customization services industry presents an opportunity for companies to offer tailored and personalized services for outdoor enthusiasts in the form of customized accessories and pockets for backpacking packs.
