Levis's and Outerknown partnered for the iconic denim brand's Fall/Winter 2018 line, constructing clothes that embody the phrase: "When given a choice, do the right thing."
Levi's 'Wellthread' is an ongoing clothing campaign that explores a different area of sustainability through fashion. This season, the brand puts an emphasis on recycling to bring the conscious consumer ethically made clothing that helps one express their personal aesthetic, while reducing their environmental impact. This line features clothing that's constructed using recycled material, or through chemical recycling, which fuses used materials to create a new one.
Standout pieces from the line include the Lined Trucker, which was created using a unique dye system that requires less water, and the Pocket Tee, which was made using recycled cotton. Both durable and stylish, Levi's Fall/Winter 2018 line makes ethical choices fashionable.