Graphic Garment-Dyed Streetwear

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Stüssy and Levi's Join on a New Collection Together

— November 10, 2023 — Fashion
Stüssy and Levi's join forces once again on a new refreshing collection of streetwear together. It is made up of garment-dyed designs in the form of trucker jackets and 501 jeans that stem from the denim imprint. It is treated with a neutral palette of washed-out beige and brown joined by pink for a pop of color.

Notably, all of the denim is washed to evoke a sense of faded visuals without removing any desaturated tones. A standout graphic is a symbol of nostalgia, highlighting the 'Cool S' that has sharp edges and is often drawn during early school days. This visual is seen applied on the apparel in a patterning position across the washed-out denim on the background.

Image Credit: STUSSY / ANTOSH CIMOSZKO

Trend Themes

  1. Garment-dyed Streetwear — The collaboration between Stüssy and Levi's introduces a collection of streetwear featuring garment-dyed designs.
  2. Neutral Palette — The collection uses a neutral palette of washed-out beige and brown with pops of pink for added color.
  3. Nostalgic Graphics — The apparel showcases a symbol of nostalgia with the 'Cool S' graphic, evoking memories of early school days.

Industry Implications

  1. Fashion and Apparel — The fashion and apparel industry can explore the use of garment-dyed designs and nostalgic graphics to create unique streetwear collections.
  2. Denim Production — In the denim production industry, there is an opportunity to experiment with garment-dying techniques to create visually captivating denim garments.
  3. Graphic Design and Printing — The graphic design and printing industry can explore collaborations with fashion brands to create nostalgic graphics that resonate with consumers.
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