Stüssy and Levi's join forces once again on a new refreshing collection of streetwear together. It is made up of garment-dyed designs in the form of trucker jackets and 501 jeans that stem from the denim imprint. It is treated with a neutral palette of washed-out beige and brown joined by pink for a pop of color.
Notably, all of the denim is washed to evoke a sense of faded visuals without removing any desaturated tones. A standout graphic is a symbol of nostalgia, highlighting the 'Cool S' that has sharp edges and is often drawn during early school days. This visual is seen applied on the apparel in a patterning position across the washed-out denim on the background.
Image Credit: STUSSY / ANTOSH CIMOSZKO
Why This Trend Is Growing
- Garment-dyed Streetwear
- The collaboration between Stüssy and Levi's introduces a collection of streetwear featuring garment-dyed designs.
- Neutral Palette
- The collection uses a neutral palette of washed-out beige and brown with pops of pink for added color.
- Nostalgic Graphics
- The apparel showcases a symbol of nostalgia with the 'Cool S' graphic, evoking memories of early school days.
Industries Being Reshaped
- Fashion and Apparel
- The fashion and apparel industry can explore the use of garment-dyed designs and nostalgic graphics to create unique streetwear collections.
- Denim Production
- In the denim production industry, there is an opportunity to experiment with garment-dying techniques to create visually captivating denim garments.
- Graphic Design and Printing
- The graphic design and printing industry can explore collaborations with fashion brands to create nostalgic graphics that resonate with consumers.
