Limited-Edition Lavender Toothbrushes

BURST Oral Care Made a Colorful Sonic Toothbrush & Flosser

BURST Oral Care is making oral care more aesthetically pleasing with its limited-edition lavender toothbrush and water flosser. The fresh new colorway of the brand's best-selling Sonic Toothbrush and Water Flosser has a striking hue and matte finish that promises to elevate bathrooms where the devices are stored.

BURST's Sonic Toothbrush is sleek, streamlined and powerful with a one-month battery life and a capable motor. Paired with a matching Water Flosser, the toothbrush provides an elevated way to care for the health of the teeth on a daily basis.

The launch of the limited-edition lavender collection, which can only be found at Macy's, will be marked on the jumbotron at Macy's Herald Square during the Thanksgiving season.

Aesthetically Pleasing Oral Care Products
Opportunity for companies to innovate and provide more stylish options in the oral care industry.
Limited-edition Product Releases
Opportunity for companies to create excitement and exclusivity around their products with limited-edition releases.
Retail Store Collaborations
Opportunity for companies to partner with retail stores and create unique in-store experiences for customers.

Industries Being Reshaped

Oral Care Industry
Companies within the oral care industry can capitalize on the trend of offering more stylish and aesthetically pleasing products.
Retail Industry
Retail companies can partner with brands to create exclusive product releases and in-store experiences.
Marketing Industry
Marketing companies can assist brands in creating successful limited-edition product launches and in-store event activations.
SCORE
5.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 73%
Freshness 11%