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Camo-Detailed Camping Gear

Carhartt WIP Adds the Laurel Camo onto Camping Essentials

— April 15, 2021 — Lifestyle
Carhartt WIP introduces the iconic Helinox Chair and Table in a Laurel Camo design. The duo join forces once again and create perfect summer adventure items. The lightweight design of the camping furniture is favorable due to its portable design and outdoor functionality.

The Valiant 4 Tactical Chair and the Table One weigh only 957 grams and 935.5 grams. These are made from high-strength aluminum tubing to hold the structure in place and allows it to fold down to be packed and carried around. The two pieces are detailed with the Laurel camo print which is made from hour hues and complete with co-branded details woven into the design. The same print can also be seen on the bags for each piece.

Image Credit: Carhartt WIP
Trend Themes
1. Laurel Camo Design - Opportunity to expand the Laurel Camo design to other outdoor gear and clothing for a complete camping collection.
2. Lightweight Camping Furniture - Opportunity to create more lightweight camping gear and furniture with innovative, portable designs.
3. Co-branded Detailing - Opportunity for more collaborations and co-branded outdoor products with unique and recognizable design elements.
Industry Implications
1. Outdoor Gear and Camping Supplies - Opportunity to innovate and create more portable, functional, and stylish outdoor gear and furniture for camping and adventure.
2. Fashion and Apparel - Opportunity to incorporate outdoor prints and designs, such as the Laurel Camo, into fashion and apparel lines for outdoor enthusiasts.
3. Collaboration and Branding - Opportunity for more collaborations and co-branded products with outdoor gear companies and fashion brands to create unique and innovative products.
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