This upscale hair salon is located in the quiet Swiss town of Laufen, which resides in the canton of Basel-Country. The spacious interior almost resembles a Yin Yang symbol in that half of its space is moody, dark and black, while the other is well-lit, white and vibrant.
The intriguing space is the Kuntzmann le Coiffeur's new home, having recently moved into it from a smaller former home. The long black wall is magnetic and serves as a moodboard for the employees, while it also features an elevated stage portion on which the hair-washing chairs sit.
The chic hair salon uses bright towels and makes the most of its monochrome color scheme by adding subtle pops of color whenever possible, including an Instagram-worthy gradient display of various colorfully packaged shampoos.
Why This Trend Is Growing
- Monochrome Salon Interiors
- The trend of utilizing monochrome color schemes in hair salons creates a modern and sophisticated atmosphere.
- Yin Yang Design
- Designing spaces with contrasting elements, such as dark and light, creates an interesting and engaging environment for consumers.
- Social Media-friendly Spaces
- Salons that prioritize Instagram-worthy displays of products and décor can attract younger, social media-savvy customers and gain free advertising through user-generated content.
Industries Being Reshaped
- Salon and Spa Industry
- Salons and spas can differentiate themselves from competitors by incorporating unique and modern design elements, resulting in increased customer loyalty and satisfaction.
- Interior Design Industry
- Interior designers can capitalize on the trend of monochrome color schemes and utilizing contrasting elements in their designs.
- Social Media Marketing Industry
- Companies can assist salons and spas in creating social media-friendly spaces and developing campaigns that encourage customers to share their experiences online.
