Nature-Celebrating Lakeside Hotels

The Hotel Seehof Has a New Pool and Wellness Area

Hotel Seehof is a lakeside hotel located on a high plateau near Brixen—a town in South Tirol. The family-run business is situated by the local lake Flötscher Weiher. In 2017 the hotel owners employed noa* (network of architecture) to create a wellness center, which built upon the recreational value in nature through open-concept, panorama-revealing sizable windows, transitional spaces and indoor patios.

noa* created a pool and sauna area that "connects structurally with the surrounding landscape." The mastery of blending environments is most noticeable in the sunbathing-appropriate oblique roof top as the "green area seamlessly transitions into the surrounding forests and fruit orchards." Through installing the wellness center, the lakeside hotel offers guests not only stress-free scenery, but accompanying services to help with relaxation as well.

Photo Credits: Alex Filz

Nature-integrated Architecture
Develop nature-integrated architectural designs for hotels to provide a tranquil environment and enhance customer experience.
Wellness-centered Services
Create wellness-centered services to provide hotel guests with a relaxed and stress-free stay.
Indoor-outdoor Transition Spaces
Introduce indoor-outdoor transition spaces to enhance the connection of guests with nature and provide an immersive experience.

Sectors Adopting This

Hospitality and Tourism
Embrace nature-integrated designs and introduce wellness-centered services for hotels to attract tourists seeking tranquil and immersive travel experiences.
Architecture and Design
Develop nature-integrated architectural designs to provide clients with unique and eco-friendly designs that enhance customer experience.
Wellness and Lifestyle
Partner with hotels to design wellness-centered services to support relaxation and stress-free experiences for guests.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 15%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X