The 'Kiyo' App Encourages Users To Stop Curating a Social Image

 - Jan 11, 2018
References: getkiyo & newatlas
Kiyo is an innovative new social media app that is designed to make it easier for users to be themselves, and to be genuine rather than worry about trying to show everyone how cool and desirable one's life is all the time.

Social media apps are all around us, and while they're a terrific boon in a lot of ways, they also prompt us to place massive amounts of pressure on ourselves to project a particular image of ourselves to the world.

This is where the Kiyo app comes in. The app allows users to share things just like any other social media platform, but the difference lies in the fact that your social connections respond to you directly and privately, meaning there's no pressure to worry about likes and comments. The end goal is to enable people to enjoy the convenience and connectivity of social media without any pressure to fulfill personal branding goals to project a disingenuous personal image.