Designer Anya Hindmarch put together a stylish leather coin purse designed to look like a Kit Kat candy bar with the same packaging design and labelling featured on the chocolate. The purse is made from leather and includes a detailed replica of the candy bar wrapper embossed into the fabric for an added element of realism.
The clutch includes a rectangular shape that mirrors that of the Kit Kat bar complete with the same logos, written descriptions and nutritional info featured on the wrapper. The wearable fast food candy bar is contrasted with the high-fashion design of the purse made from luxury leather and embellishments.
Consumers are turning to haute couture fashion as a vehicle to proudly showcasing their fast food foodie culture.
Chocolate Bar Clutches
More Stats +/-
Cross-Promotional Chocolate Packaging
Japanese Booze-Infused Candies
Augmented Reality Headphones
Racy Spy Snack Ads
Smartphone Parking Lot Ads
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
This Leather Coin Purse is Designed to Look Like a Kit Kat Candy Bar
- By: Misel SabanMar 10, 2016