Lip Smacker's 'Kiss Therapy' Range Introduces SPF and Medicated Balm
Laura McQuarrie — November 7, 2017 — Fashion
References: lipsmacker & refinery29
For years, Lip Smacker has been making a range of hydrating lip balm products packaged in tubes with a focus on fun and sometimes even unconventional flavors—now, it is introducing its all-new Kiss Therapy collection in the same spirit, but with added therapeutic benefits for one's lips.
The Kiss Therapy collection from Lip Smacker introduces three SPF-integrated lip balm formulas in Strawberry, Grapefruit and Superfruit, plus one medicated lip balm in Eucalyptus Mint. These formulas also include additional benefits from antioxidant-rich citrus ingredients and moisturizing coconut and jojoba oils to condition one's lips. The dermatologist-tested formulas are free from parabens and are also cruelty-free.
Alongside these new flavors and formulas, the collection from Lip Smacker also shows off a new design that draws inspiration from pharmacy supplies to emphasize their functional benefits.
The Kiss Therapy collection from Lip Smacker introduces three SPF-integrated lip balm formulas in Strawberry, Grapefruit and Superfruit, plus one medicated lip balm in Eucalyptus Mint. These formulas also include additional benefits from antioxidant-rich citrus ingredients and moisturizing coconut and jojoba oils to condition one's lips. The dermatologist-tested formulas are free from parabens and are also cruelty-free.
Alongside these new flavors and formulas, the collection from Lip Smacker also shows off a new design that draws inspiration from pharmacy supplies to emphasize their functional benefits.
Trend Themes
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Therapeutic Lip Balms — More companies are incorporating therapeutic benefits into their lip balm products, creating a trend towards functional and beautifying formulas.
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Spf-integrated Beauty — The inclusion of SPF into Lip Smacker's Kiss Therapy collection demonstrates a growing trend towards sun protection being incorporated into a wider range of beauty products.
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Medicated Beauty Products — The introduction of Lip Smacker's medicated Eucalyptus Mint balm highlights a trend towards beauty products with added medicinal benefits that target specific skin needs.
Industry Implications
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Beauty — Companies in the beauty industry can disrupt the market by creating multi-functional lip balms that are both therapeutic and beautifying.
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Skincare — Companies in the skincare industry can innovate by incorporating sun protection into a wider range of their products, particularly in lip care.
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Pharmaceuticals — Pharmaceutical companies can expand their product lines by creating beauty products with medicinal properties that meet specific skin needs.
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