Child Harness Workout Equipment

The 'KettleBaby' Turns Kids into Interactive Fitness Tools

Parents often have to sacrifice much of their pre-child routines when a new baby comes along, so the 'KettleBaby' has been designed to help ensure that physical fitness isn't one of those things.

Developed by Nat Fraser, the workout device is essentially a rugged harness for small children that can be worn by young ones and lifted by parents to perform various exercises. This comes as a dual-purpose solution for parents that will enable them to work out, while also spending time with their child to eliminate the feeling that it needs to be one or the other.

The 'KettleBaby' is reported to support over 100 pounds, but is intended for use with children who are between five months old and 50 pounds.

Interactive Fitness Equipment
The 'KettleBaby' harness highlights the trend of incorporating children into fitness routines.
Dual-purpose Workout Devices
The 'KettleBaby' taps into the trend of creating exercise equipment that serves multiple purposes.
Parent-child Exercise Solutions
The 'KettleBaby' caters to the trend of developing fitness products that allow parents to bond with their children.

Where This Applies

Fitness Equipment
The 'KettleBaby' presents an opportunity for fitness equipment manufacturers to create interactive workout devices for parents and children.
Childcare Products
The 'KettleBaby' opens up an innovative space for the childcare industry to explore exercise products that cater to parents' needs.
Family Fitness
The 'KettleBaby' offers a disruptive innovation opportunity for the family fitness industry to create unique exercise experiences for parents and children.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 51%
Activity 40%
Freshness 8%