Edgy Outerwear Editorials

Kelsey Van Mook for Elle Canada is Clad in Stylish Coats

The editorial starring Kelsey Van Mook for Elle Canada showcases a slew of outerwear perfect for those looking to add an edgy element to their fall and winter wardrobe. Whether the coats involve a fur accent, vibrant color or baggy silhouette, there is something incredibly contemporary about each design, which makes them perfect for the modern woman. Nevertheless, the designs doesn't compromise the sophistication this same woman may be looking for as well.

Stepping in front of photographer Richard Bernardin's lens, Kelsey Van Mook for Elle Canada was outfitted by stylist Sara Bruneau. Appearing in the November 2012 issue of the magazine, the sharp tailoring and oversize fits were complemented with wavy hair and dark makeup by beauty artist Nicolas Blanche.

Edgy Outerwear
Opportunity for disruptive innovation in creating cutting-edge and unconventional designs for fall and winter outerwear.
Fur Accent Coats
Opportunity for disruptive innovation in incorporating fur accents into stylish outerwear designs.
Vibrant Color Coats
Opportunity for disruptive innovation in creating bold and eye-catching coat designs with vibrant colors.

Industries Being Reshaped

Fashion
Opportunity for disruptive innovation in the fashion industry by creating edgy outerwear designs and incorporating unique elements like fur accents and vibrant colors.
Photography
Opportunity for disruptive innovation in the photography industry by capturing and showcasing edgy outerwear editorials in a visually compelling way.
Beauty
Opportunity for disruptive innovation in the beauty industry by creating makeup and hairstyling trends that complement and enhance edgy outerwear looks.
SCORE
5.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 93%
Activity 72%
Freshness 8%

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