Cup-Counting Canteens

The '8UP' Bottle Lets You Keep Track of Water Intake Easily

The modern consumer is looking to keep track of water intake as a means to support a healthy lifestyle, but with a distinct lack of options to do so it can be difficult to know when you've had enough; enter the '8UP' bottle to make things more streamlined. While other fancy bottle designs might be connected to your smartphone or measure every sip you take to keep track of water intake, the '8UP' bottle utilizes a simple design aesthetic that's truly the best for everyday use.

Instead of using connected technology, the '8UP' bottle simply features a dial on the bottom that can be set from one to eight. Every time you consume past one of the lines in the '8UP' bottle (which holds three glasses), simply turn the dial to keep track of water intake.

Water Intake Tracking
The trend of using innovative designs to track water intake for a healthier lifestyle.
Simplified Design
The trend of creating simple and user-friendly products that enhance everyday use.
Non-connected Technology
The trend of developing innovative solutions that do not rely on smartphone connectivity.

Who This Affects Most

Health and Wellness
The industry that can benefit from developing new products to help consumers track and improve water intake.
Consumer Goods
The industry that can capitalize on the demand for user-friendly and streamlined products in everyday use.
Technology
The industry that can explore alternative, non-connected solutions for tracking and managing personal data.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 32%
Freshness 8%