What better way is there to inspire creativity than to apply thoughtful design to art supplies? This Karakalem Pencils packaging project was undertaken by Doğukan Karapınar of Marmara University in Istanbul as a way to jazz up the often dull-looking mass-produced implements.
The very name of the product range was derived from the description of charcoal drawing pencils in the Turkish language. Meanwhile, this literal approach was complemented further in the representational patterning on the writing utensils. The student's graphics help you to discern the thickness and darkness of each lead core, as suggested by the size of the black spots and the lines around the shafts. Karakalem Pencils packaging also distinguishes the H series from the B series of scribblers through the use of stripes and polka-dots, respectively.
Why This Trend Is Growing
- Artistic Packaging Design
- Opportunity for creative packaging designs that inspire and enhance the artistic experience.
- Personalized Implement Identification
- Potential for implementing visual cues on writing utensils to differentiate between different lead cores.
- Playful Graphic Representations
- Growing trend of using graphics to convey important product information in a visually engaging way.
Industries Being Reshaped
- Art Supplies
- Disruptive innovation opportunity to revolutionize art supply packaging and enhance the overall artistic experience.
- Stationery
- Opportunity for stationery companies to differentiate their products through unique and visually appealing packaging designs.
- Graphic Design
- Growing demand for graphic designers to create visually engaging representations that convey product information effectively.
