Thai Coconut-Rice Pancakes

Trader Joe's New Kanom Krok Thai Coconut Pancakes Have Landed

Thai coconut-rice pancakes, known as kanom krok in Thai, are one of the most popular Thai street food and now you can get them at your local Trader Joe's in the form of the brand's own Kanom Krok Thai Coconut Pancakes.

If you've been to Thailand, you've likely spotted kanom krok and their dome-shaped profile. Trader Joe's has now managed to recreate the classic street food by working with a supplier in Thailand who uses a batter of coconut milk, rice flour, cane and coconut sugars, tapioca starch, rice bran oil, and sea salt to make the bite-sized pancakes. Shredded young coconut and taro root are also baked in to give the pancakes a little extra texture. All you need to do to enjoy the pancakes at home is heat them up in a microwave or air fryer and you're good to go.

Image Credit: Trader Joe's

Thai Coconut-rice Pancakes
Thai coconut-rice pancakes are gaining popularity as a convenient and delicious snack option.
Kanom Krok Thai Coconut Pancakes
Trader Joe's Kanom Krok Thai Coconut Pancakes offer a taste of authentic Thai street food at home.
Convenience Foods
Ready-to-eat pancakes like Trader Joe's Kanom Krok Thai Coconut Pancakes cater to consumers seeking quick and easy meals.

Sectors Adopting This

Food and Beverage
The food and beverage industry is embracing the trend of recreating popular international street foods for convenient consumption.
Retail
The retail industry is capitalizing on the demand for unique and authentic food products by partnering with suppliers from around the world.
Microwave and Air Fryer Appliances
The microwave and air fryer industry benefits from the increasing popularity of ready-to-heat and hassle-free food options.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 67%
Activity 73%
Freshness 24%

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