Eyewear brand PAWAKA debuted its Spring/Summer 2018 collection in a series of psychedelic, kaleidoscopic images. The photoshoot is conducted "in the hyperreal landscape of Ibiza" and it actively blends the understanding of human and otherworldly forms.
PAWAKA's collection of summer-ready sunglasses are made in Italy and boast a curious futuristic silhouette that has recently seen a surge in popularity. Paired with luminous, reflective and metallic clothing, the PAWAKA's eyewear styles contribute to the overall mysticism of the promotional kaleidoscopic images.
The Spring/Summer 2018 editorial is heavily influenced by the psychedelic movement and has strong stylistic ties to the science fiction universe. The awe-inspiring cinematic photography of PAWAKA's eyewear "doubles up as a teaser for a short film to be released at the end of the month."
Photo Credits: Viktor Sloth