JW Anderson Spring/Summer 2024 Features Sculpted Clothing
Laura McQuarrie — September 19, 2023 — Fashion
References: highsnobiety
Guests were invited to the JW Anderson Spring/Summer 2024 show at London Fashion Week with colorful clay invites that set the tone for the fun-filled show centered on the art of play. Jonathan Anderson sent models down the runway with clay clothes, including tailored shorts and pullover hoodies complete with drawstrings. As JW Anderson detailed in an Instagram post, "Classic draping methods are instead replaced by the act of manual moulding."
Other standouts from the show included hula-hoop skirt dresses and bomber dress silhouettes exploding with feathers.
Balancing out some of the more playful looks from the collection, there were also more practical, commercial styles like tailored trench coats, suede blazers and A-line knit dresses. As a whole, the collection manages the perfect mix of wearable fashion, experimentation and artistic expression.
Other standouts from the show included hula-hoop skirt dresses and bomber dress silhouettes exploding with feathers.
Balancing out some of the more playful looks from the collection, there were also more practical, commercial styles like tailored trench coats, suede blazers and A-line knit dresses. As a whole, the collection manages the perfect mix of wearable fashion, experimentation and artistic expression.
Trend Themes
1. Clay Fashion - Fashion designers are exploring the concept of clay as a medium for creating sculpted clothing, offering new possibilities for artistic expression in the fashion industry.
2. Manual Moulding - Fashion brands are moving away from traditional draping methods and embracing manual moulding techniques to create unique and unconventional clothing designs, pushing the boundaries of fashion craftsmanship.
3. Playful Fashion - The incorporation of playful elements such as hula-hoop skirt dresses and bomber dress silhouettes exploding with feathers are redefining what is considered fashionable, sparking imagination and fun.
Industry Implications
1. Fashion Design - The fashion design industry is being disrupted by the use of clay as a medium, allowing designers to create sculpted clothing pieces that blur the line between fashion and art.
2. Fashion Manufacturing - The adoption of manual moulding techniques in fashion manufacturing opens up possibilities for innovation and experimentation in the production of unconventional clothing designs.
3. Fashion Retail - The incorporation of playful elements in fashion collections creates unique retail opportunities, attracting customers who seek unconventional and imaginative designs that stand out from traditional fashion offerings.
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