Soft, delicate and altogether beautiful, the photographs of Jody Rogac are a work of art. The British native connects to both her subjects and choice settings with a level of intimacy and familiarity that is both comfortable and intriguing to the eye. With her focuses in portraiture, editorial and fashion photography, her approach is unconventional as she dares to try new things with every snap of the lens. Moving from deserted farmlands to barren bedrooms and lush forests, her settings are just as inviting as her models.
Rogac, who currently resides in Brooklyn, was selected as one of PDN's 30 emerging photographers to watch in 2011, and I coudn't agree more, as each shot evokes raw emotion and invites viewers into an incredible story. Her bio quite accurately reads, "with an unintrusive and unassuming approach, she explores the subtleties in human nature, representing people as they are."