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Sophisticated London Lookbooks

Clean the Sky - Positive Eco Trends & Breakthroughs

Jigsaw is the New Fast-Fashion Retailer in Town

Jigsaw is a UK-based, fast-fashion retailer that offers contemporary takes on classic British styles for women, men and children. Accessories and apparel from the label have an air of sophistication to them, come in a diverse range of energetic colors and patterns, and are very reasonably priced to boot.

The brand also has its own line of chic bedding products for those who want to bring the London look to their home. So whether you prefer the look of luxurious wools or rich plaids and tartans, Jigsaw has a piece for you that will make others think you are off to a countryside manor for tea and finger sandwiches with Prince William -- or even better, Prince Harry.
Trend Themes
1. Classic British Styles - Disruptive innovation opportunity: Creating a fast-fashion brand that offers contemporary takes on classic British styles for a global market.
2. Sophisticated Accessories and Apparel - Disruptive innovation opportunity: Developing a brand that offers sophisticated accessories and apparel in energetic colors and patterns at affordable prices.
3. London-inspired Home Décor - Disruptive innovation opportunity: Designing a line of chic bedding products and home décor items that bring the sophisticated London look into people's homes.
Industry Implications
1. Fast-fashion Retail - Disruptive innovation opportunity: Leveraging technology and supply chain efficiencies to deliver fashion-forward pieces inspired by classic British styles at affordable prices.
2. Fashion Accessories - Disruptive innovation opportunity: Creating a brand that offers high-quality, sophisticated accessories in vibrant colors and patterns, catering to a modern and fashionable customer base.
3. Home Décor - Disruptive innovation opportunity: Reinventing home décor by offering stylish bedding products and other items that capture the essence of the London aesthetic, appealing to customers seeking a sophisticated and trendy home environment.
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