Poetic Jewelry

Get Excited for Books with Jeremy May's Literary Jewels

'Book lovers' takes on a whole new literary meaning with Jeremy May's Literary Jewels collection. As a British jewelry artist, May hand-crafts a variety of rings, bracelets and necklaces from the pages of 'dusty old tomes,' each accompanied with its own personal significant history.

Using a careful process of layering, compressing and lacquering of cross-sections of old books, Jeremy May's Literary Jewels collection is a perfect antique-looking piece to share.

Implications - These jewelry finds embrace the nostalgia associated with the printed word. With contemporary culture surging on into the digital revolution, many printed commodities are becoming out of date. Companies that manage to take retro finds and re-appropriate them with a modern twist will appeal to the many consumers looking to find comfort in products reminiscent of past times.

Literary Jewelry
Creating jewelry from old books appeals to the nostalgia associated with the printed word and provides an opportunity for companies to re-appropriate retro finds with a modern twist.
Handcrafted Jewelry
May's hand-crafted pieces showcase the value of artisanal work and offer the opportunity for small businesses to thrive.
Sustainable Jewelry
Through May's careful process of layering and compressing old book pages, there is an opportunity for sustainable and eco-friendly jewelry.

Where This Applies

Jewelry
The jewelry industry has an opportunity to create unique pieces that appeal to consumers looking to find comfort in products reminiscent of past times.
Artisanal Goods
May's hand-crafted process showcases the value of artisanal work and provides an opportunity for small businesses to thrive.
Sustainability
May's process of upcycling old books provides an opportunity for businesses to embrace sustainable and eco-friendly practices.
SCORE
4.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 81%
Activity 56%
Freshness 8%

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