The Jacquemus Spring Summer 2014 collection showcased some fresh, sporty looks. The models strutted the runway with simple, clean lines that were updated with a dash of bold, primary color.
The athletic looks featured boxy jackets, colorful crop tops, pleated skirts, flared shorts and tank dresses, and were topped off with white socks and sneakers. One look featured a geometric-inspired electric blue crop top and exaggerated tennis skirt combination. The girls were even accessorized with backwards baseball caps and visors worn around the neck as necklaces for a super-fresh tomboy vibe.
Overall, the collection emanated a funky, youthful sports-couture vibe. This collection is fun and energetic enough that even non-sports lovers will enjoy the looks. One thing is for sure – all of these looks in the Jacquemus Spring Summer 14 seem super comfortable as well as easy on the eyes.
What's Driving This Trend
- Sporty Fashion
- Opportunity for disruptive innovation in creating trendy, comfortable sportswear for everyday wear.
- Bold Primary Colors
- Opportunity for disruptive innovation in incorporating vibrant primary colors into fashion designs for a bold and eye-catching aesthetic.
- Tomboy Style
- Opportunity for disruptive innovation in redefining and modernizing the tomboy look with fresh, fashion-forward twists.
Who This Affects Most
- Fashion
- Opportunity for disruptive innovation in the fashion industry by creating sporty-chic collections that combine comfort, style, and a youthful energy.
- Sportswear
- Opportunity for disruptive innovation in the sportswear industry by designing fashionable and functional activewear that appeals to a wider audience beyond athletes.
- Accessories
- Opportunity for disruptive innovation in the accessories industry by creating unique and unconventional accessories, such as necklaces worn as visors, to complement sporty fashion trends.
