The Jacquemus Le Chiquito Bag Debuted at The Label's Fall 2019 Show
Jana Pijak — February 28, 2019 — Fashion
References: instagram & harpersbazaar
The Jacquemus Le Chiquito bag debuted at the label's Fall 2019 runway presentation in Paris and surprised and delighted crowds with its shockingly tiny size. First teased on the label's Instagram page, the palm-sized accessory was captured in hand alongside a Fall 2019 show invitation and has been jokingly described by some outlets as being able to only fit one tic tac or a single airpod.
The viral Jacquemus Le Chiquito bag is reflective of the designer's sense of humor and speaks to his habit of experimenting with proportion. After debuting oversized straw hats and exaggerated beach bags in past seasons, Jacquemus released the original Le Saq Chiquito bag which also gained attention for its 3 inch height and miniature design. This talked about tiny bag has been a favorite among celebrities like Kim Kardashian and Rihanna, prompting Jacquemus to go one step further and make this cult accessory drastically smaller and more dynamic.
Though impractical to many, this accessory speaks to consumers' evolving perception of luxury and their growing desire for escapism through whimsical and artful objects that are purely aesthetic.
Image Credit: Getty Images & Instagram
The viral Jacquemus Le Chiquito bag is reflective of the designer's sense of humor and speaks to his habit of experimenting with proportion. After debuting oversized straw hats and exaggerated beach bags in past seasons, Jacquemus released the original Le Saq Chiquito bag which also gained attention for its 3 inch height and miniature design. This talked about tiny bag has been a favorite among celebrities like Kim Kardashian and Rihanna, prompting Jacquemus to go one step further and make this cult accessory drastically smaller and more dynamic.
Though impractical to many, this accessory speaks to consumers' evolving perception of luxury and their growing desire for escapism through whimsical and artful objects that are purely aesthetic.
Image Credit: Getty Images & Instagram
Trend Themes
1. Miniature Accessories - There is a trend towards miniaturization in fashion accessories, creating new opportunities for unique and eye-catching designs.
2. Proportion Experimentation - Designers are pushing the boundaries of proportion in fashion, leading to disruptive innovations that challenge traditional perceptions of size and functionality.
3. Whimsical Escapism - Consumers are gravitating towards whimsical and artful objects as a form of escapism, presenting opportunities for brands to create aesthetic-focused products.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can capitalize on the trend of miniature accessories by offering unique and visually appealing designs that stand out in the market.
2. Luxury Fashion - Luxury fashion brands can explore the trend of proportion experimentation to create innovative and attention-grabbing designs that cater to the evolving perception of luxury.
3. Art and Design - The art and design industry can tap into the demand for whimsical and aesthetically pleasing objects, creating products that provide consumers with an escape from reality.
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