The rise of consumers becoming sellers has increased weariness amongst buyers who often feel uneasy when making a purchase with a stranger, so the 'iTrustYou' app is designed to help curb this.
The platform works by enabling sellers to share their identity and profile with potential clients or customers to show them their track record and trustworthiness. This token expires after a set amount of time and allows buyers to rate the seller after their transaction to help out other customers in the future know they've got a good track record.
The 'iTrustYou' platform will come as welcome news to those who utilize Craigslist and other online marketplaces to buy or sell goods by cutting down on the occurrence of encountering an unsavory user.
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