iPod Toting Toques

The iThreeSixty Beanie... At Least its Heart is in the Right Place

The iThreeSixty beanie is a clear cut example of when style interrupts function. Not to say that it wouldn’t be sweet to show everyone your playlist while you are cruising down the mountain, but what happens when you want to change a song? Unless they can get it to skip to the next jam when you wink or twitch your nose, this hat may have to go back to the drawing board.

I love the idea though. Snowboarders (like me) and skiers alike always appreciate innovative new ways to integrate music. Check out more on the iThreeSixty beanie by following the links below.

Integrative Wearables
The iThreeSixty beanie shows potential for the integration of wearable technology in clothing and accessories for recreational activities.
Gesture-based Controls
Implementing gesture-based controls in wearable technology could solve the issue of changing songs on the iThreeSixty beanie.
Fashion Meets Function
The demand for fashionable wearable technology products continues to grow, creating opportunities for innovative designs like the iThreeSixty beanie.

Where This Applies

Outdoor Apparel
Outdoor apparel companies can explore incorporating wearable technology into their products to enhance the customer experience.
Consumer Electronics
Consumer electronics companies can continue developing gesture-based controls for wearable technology to improve ease of use.
Fashion Accessories
Fashion accessory companies can capitalize on the growing demand for fashion-meets-function products and develop their own variations of the iThreeSixty beanie.
SCORE
4.1 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 71%
Activity 45%
Freshness 8%