Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Mothers Day Engravings

 - Apr 26, 2008
Apple is offering customized iPods for Mother's day! In an era of personalization and more ad-hoc products, Apple started to leverage on an asset that would seem pretty common but that very frew brands are allowed to do: offer product customization.

Some other brands (e.g. Nike, Smirnoff, Absolut, etc.) have been doing this in some of their campaigns, howeve,r none of those brands have a product that is on a day-to-day basis like an iPod. Now Mom can have her own version with a personalized tribute to her on it.