Intimately's adaptive lingerie is both sensual and functional, catering to women with disabilities who need their clothing to be constructed with a little more care to suit their lifestyle needs. CEO of Intimately Emma Butler became interested in the idea of adaptive fashion while caring for her mother who was living with a chronic illness. She needed a little help getting dressed in the morning and discovered few fashion brands catered to these needs.
With this in mind, Butler set out to launch lingerie items that suit different needs, such as those using wheel chairs, those living with chronic illnesses, or amputees. The items are sleek yet functional, featuring items like bras with magnetic clasps, or hip-fastened underwear.
Image Credit: Intimately