BIG's Interactive Website Lets You Play the Arkanoid Game

 - Sep 14, 2016
References: & dezeen
Bjarke Ingels architecture firm, better known as BIG, has launched an interactive website that allows visitors to play the classic 1980s arcade video game Arkanoid. Created as part of a collaboration with the Ruby Studio, the website allows users to play with a horizontal platform that they can use to bounce a virtual ball around to destroy a number of logos, each of which represents a BIG project, without allowing the ball to hit the ground.

The project icons and logos are set up in such a way that each level becomes significantly more difficult than the previous level, something that is intended to act as something of a metaphor for architecture itself. Ultimately however, this interactive website is a great way to entertain visitors to the website as well as put a light-hearted spin to the world of big-money architecture.