The brainchild of advertising agency Saatchi & Saatchi, a number of UK bus shelters have been transformed into interactive gaming stations which invite travelers to bash as many digital falling eggs as they can in 20 seconds, in order to release their creamy goop.
It sure is a novel way to beat boredom while waiting for your bus to arrive.
The agency responsible for turning these bus shelters into touch-screen fairground stalls also released new television ads for Cadbury last month.
Interactive Chocolate Ads
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Cadbury Touchscreen Bus Shelter Game
- By: Cecilia BiemannJan 18, 2009