For this insurance company ad, Beagle Street got in touch with some of the oldest couples in the UK and ask them to share some of their happiest moments in life. With individuals who are over 100 years old and couples that have been married for over 80 years, this commercial is bound to impart some wisdom.
In 'Happiest Moment,' the couples share memories from weddings, the moments when their children were born, World War II and proposals. Although the memories may be simple and not all that grand, it was Beagle Street's intention to show younger generations that it's people that should be valued above all else. Although the tone of the commercial is serious, it's respectful to pay attention to the words of these people, some of which who have been living on the planet for more than a century.
This Insurance Company Ad Has Elderly Couples Share Fond Memories
Laura McQuarrie — January 20, 2015 — Life-Stages
References: helloyoucreatives & adweek