French artist Jean Jullien is the focal point of an in-store exhibition at the Arsham/Fieg Gallery. The space is in KITH's SoHo location in New York and is another example of how contemporary fashion labels are partnering up with creatives to boost the status and influence of a brand.
Titled 'GIB' (because it is the opposite of 'BIG'), the exhibit features Jean Jullien's breathtaking ultra-tiny landscape paintings. The small visual embellishments are joined by quirky miniature 3D characters. These figurines are made to compliment the scale of the miniature paintings. Thus, in photos, the in-store exhibition fools the eye and causes the observer to think Jean Jullien's work is life-size.
The French artist's in-store exhibition is on at the Arsham/Fieg Gallery until November 18th, 2018.