Celebratory App Birthday Icons

Instagram's Birthday is Being Celebrated by Reintroducing Old Icons

In an effort to celebrate Instagram's birthday, users can now change their app's home button icon to any of the five original designs.

The app's current icon is a vivid pink and purple expression that loosely resembles the front of a film camera. However, those who have had Instagram for years will remember the app's original icons, which consisted of a Polaroid camera, followed by an animated image of a brown film camera. Now, nostalgic users can temporarily change the icon to one of the pre-existing brand designs, in a move that was introduced to thank users for being apart of Instagram's journey.

To access this feature, users can go into settings and locate the 'Celebrate With Us' feature.

Image Credit: Instagram

Nostalgic App Icon Design
Opportunity to create customized app icon designs that evoke nostalgia and resonate with users' memories.
User-driven Celebrations
Creating features that allow users to customize their app experience for special occasions, fostering a sense of community and gratitude.
Icon Personalization
Opportunity to provide users with more options for customizing app icons to reflect their personal preferences and style.

Industries Being Reshaped

Social Media
Social media platforms can incorporate customizable app icon designs as a way to engage and retain users.
Mobile Apps
App developers can explore the concept of personalized app icons to offer unique experiences and increase user satisfaction.
Graphic Design
Graphic designers can create a variety of app icon options that cater to users' desire for nostalgia and personalization.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 6%
Activity 9%
Freshness 9%