You know those ink security tags on clothing, designed to punish and prevent shoplifters? Cider-maker Kopparberg developed a new device to dissuade thieves from taking their logo print pint classes. Similarly made of ink, the Kopparberg security collar explodes with ink when it's more than 100 meters from the bar.
The prominent black loss prevention device reads "I know it rocks, but please don't steal it." Head of Marketing Rob Calder said, "Obviously it's nice to see customers cherishing the new Kopparberg glass so much, but unfortunately we're struggling to meet demand from bars that need to replace their glassware because of so many getting nicked."
The ink security tags are not meant to punish patrons, as there is a standing amnesty arrangement as long as the pint glasses are returned. Currently the collars are being tested at Jaguar Shoes Bar in East London.
What's Driving This Trend
- Exploding Ink Security Tags
- The use of exploding ink security tags to deter theft in various industries, such as bars and clothing stores.
- Anti-theft Collars
- The development of anti-theft collars that explode with ink as a preventive measure against theft in bars and other establishments.
- Loss Prevention Devices
- The innovation of loss prevention devices that utilize ink technology to protect valuable items and deter theft.
Who This Affects Most
- Bars
- Bars and nightlife establishments can utilize the exploding ink security tags to prevent theft of glassware and other valuable items.
- Cider-making
- The cider-making industry can benefit from the use of anti-theft collars to protect their branded glassware from theft.
- Retail
- The retail industry can explore the use of ink security tags to deter shoplifting and protect merchandise.
