Inga Wellbeing is a clothing line that's revolutionizing the way the fashion industry perceives Baby Boomers through its goal to dress the chronically ill and elderly in clothing that's comfortable and chic. The aging Baby Boomer population's need for elongated care and hospitalization is causing designers to rethink the uncomfortable and revealing hospital gown.
Designer Fiona McGreal's goal for the line was to create something functional, and comfortable with the added benefit of keeping the wearers looking and feeling as normal as possible. The privilege to wear stylish and comfortable clothes while under medical care is afforded to few. Co-founder Nikila Lancksweert believes that Inga WellBeing's designs "will uplift the people who wear them, aiding in their recovery by giving them more dignity, independence, and confidence."