Doosra's Indian Snack Mixes deliver the components of a classic candy bar—like nuts and chocolate—but in a deconstructed format infused with globally inspired flavors for a bold, modern twist. These spiced chickpea puffs are available in varieties with walnuts and dark chocolate, or peanuts and white chocolate, both of which are crispy, crunchy and creamy, as well as "mostly savory [and] a little sweet."
The Walnut & Dark Chocolate and Peanut & White Chocolate flavors are uniquely enhanced with amchur (a dried mango powder,) black salt, smoky Kashmiri chili powder, roasted cumin, roasted coriander, and asafoetida. And despite being full of bold spices and flavor, these snack mixes are said to be vibrant but not fiery or spicy.
These snack mixes are ready to be enjoyed by the handful or sprinkled over everything from yogurt cups to salad bowls.
What Makes This Trend Stand Out
- Flavor Fusion
- The incorporation of traditionally distinct flavor profiles in a single snack offers new taste experiences for consumers.
- Deconstructed Snacks
- Presenting familiar ingredients in unconventional formats addresses the consumer desire for novelty while maintaining comforting flavors.
- Multisensorial Eating
- Creating snacks that offer a complex sensory experience engages consumers who seek deeper and more interactive food experiences.
Sectors Adopting This
- Snack Foods
- The evolution of texture and spice blends in snack foods creates opportunities for brands to capture adventurous eaters.
- Flavor Enhancement
- Utilizing exotic spices and unique flavor combinations allows companies to differentiate their product lines in the crowded market.
- Gourmet Grocery
- The demand for elevated snack experiences opens doors for premium grocery brands to expand their offerings with specialty items.
