Four Sigmatic's Immune Support Coffee With Vitamin D & Chaga Mushrooms is a new functional brew that pairs premium organic coffee with four immune-supporting ingredients. Branded as a "daily bodyguard" to support internal defenses, the coffee blend shares the benefits of Vitamin D, zinc, Turkey Tail and Chaga mushrooms. Notably, chaga was once used as a coffee substitute during World War II when beans weren’t available.
The Immune Support Coffee by Four Sigmatic itself is organic, fair trade and made from single-origin Arabica coffee beans. In terms of taste, the functional coffee blend is said to have notes of caramel and chocolate, plus one serving shares the benefits of 140% daily Vitamin D and 100% zinc.
What's Driving This Trend
- Functional Coffee
- Opportunity for coffee companies to innovate by adding functional ingredients to their blends for health benefits.
- Immune-boosting Food and Drinks
- Opportunity for food and beverage companies to innovate by creating immune-boosting products that incorporate vitamins and key ingredients.
- Natural Ingredients in Coffee
- Opportunity for coffee companies to innovate by incorporating natural ingredients in their blends that provide added health benefits.
Who This Affects Most
- Coffee Industry
- The coffee industry can capitalize on the opportunity to add functional ingredients to their blends for added health benefits.
- Food and Beverage Industry
- The food and beverage industry can capitalize on the opportunity to create products that incorporate immune-boosting ingredients.
- Natural Health and Wellness Industry
- The natural health and wellness industry can capitalize on the opportunity to incorporate coffee blends with natural ingredients that provide added health benefits.