Drumming is definitely an exciting activity (both real drumming and air drumming). Actually, smashing anything against another object is so much fun.
These illuminated drumsticks add a beautiful element to playing some tunes. They're very simple (which intrigues me that someone hasn't done this before) in their design, just drumsticks that light up when you hit something.
You have to admit that drumming will never be the same after hitting your symbols with the illuminated drumsticks.
Implications - Products that take advantage of a neat and interesting design aesthetic will be widely accepted by consumers. Consumers will always be interested in unique and stand-out products that use different and unpopular designs. Companies can manipulate this tendency by using it to profit from consumers.