South Korean fashion label IISE introduces its latest collection designed for the Spring/Summer 2020 season. This time around, the brand draws inspiration from CCTV which is captured through the lookbook. It dives into the concept of being the nation's leading conglomerate, exploring the blend between reality and Korean corporate power.
The video surveillance of the lookbook's visuals reimagine the apparel through different subsidiary companies. This includes IISE Chemical and Pharmaceutical division, ISSE Heavy Industries, and its mothering company, IISE CORP. In terms of the fashion apparel, it features technical fabric construction throughout for functional textures. It takes a modern design angle on traditional shapes for the season including details such as warming labels and logos.
Image Credit: IISE