StopGlobalWarming.org has formed a partnership with Swiss aluminum water bottle maker Sigg to produce this custom bottle, to let you do your part to reduce plastic water bottles and spread the word.
According to the product's website: "With 2.5 MILLION(!!) plastic water bottles being thrown away every hour in the United States, StopGlobalWarming.org is proud to partner with SIGG to create a re-usable water bottle so we can all do our part and ditch the plastic!"
Thanks to Laurie David for the link.
Implications - Today's modern consumer is always on the lookout for ways to cut their carbon footprint, and helpful products like this clearly and concisely define their ability to help make that task easier and more convenient than ever.