The 2008 LA Auto Show Design Challenge was the coming out party for this BMW hydrogen-powered supercar.
It wins the label of environmentally friendly as its made of reconstructed barbecue lids and oil barrels. This jet-like racer has gel-nylon wheels that allow the tires to be airless and retreaded when needed. It's truly an amazing and inspiring concept from BMW Designworks, USA.
Implications - The eco-friendly wave continues to grow as society further calls for consumers to show social responsibility. By coming out with a hydrogen 'supercar,' BMW has displayed an interest in helping the environment with its fuel-efficient and almost emission-less design. This appeals to consumers as it displays that the company cares just as much as they do about future of the environment.