High-Performance Hydration Vests

Nathan Sports Helps Female Consumers Reach Their Running Goals

The Nathan Pinnacle 4L is a hydration vest for women that is ideal for long runs, races, and outdoor adventures. Available in sizes XXS and XL, it offers a perfect fit and smart storage.

The hydration vest's silhouette includes a number of pockets to ensure optimal comfort and protection for one's equipment. Two water-resistant pockets boast a safe space for one's electronics and wallet. The Nathan Pinnacle 4L also includes 'Kangaroo pockets'—one side entry easy-access pocket and a vertical pocket for trekking poles and other large items.

The back panels of the hydration vest are designed to wick away moisture and provide a chafe-free fit and form. The Nathan Pinnacle 4L is lightweight and breathable.

Image Credit: Nathan Sports

Gender-specific Sports Gear
Create more specialized products designed for specific genders to improve comfort and performance
Smart Storage Solutions
Incorporate more specialized pockets that are water-resistant and can accommodate electronics and other valuables
Moisture-wicking Technology
Develop products that are designed to wick away moisture and provide a chafe-free fit and form

Where This Applies

Sports Retail Industry
Sports retailers can offer more specialized and gender-specific products in their catalogs
Electronics Industry
Partner with sports equipment companies to create electronics that are water-resistant and designed for outdoor activities
Sports Apparel Industry
Incorporate moisture-wicking technology into clothing to improve comfort during outdoor activities
SCORE
1.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 25%
Activity 1%
Freshness 11%